Swarovski News 2011

Please click here if this e-mail is not displayed correctly. Issue 02/2011 | Contact Salt Magazine second issue Innovations spring/summer 2012 Trends spring summer 2012 SWAROVSKI ELEMENTS Men’s Club Modernity meets tradition – Hanbock FASHION MEETS TRADITION IN LONDON SAKS fifths avenue in Riyadh FAIRS & EVENTS Dear Customer, Welcome to the first newsletter of the year, bringing you up to date with SWAROVSKI ELEMENTS’ latest trends and innovations for Spring/Summer 2012. Read about the launch of the SWAROVSKI ELEMENTS Men’s Club at a night to remember in Milan; Korean designers’ glittering reinvention of Hanbok, the nation’s traditional dress; the exhibition that’s attracting media attention in Riyadh, Saudi Arabia; and enjoy a preview of the fabulous second issue of Salt magazine. Here’s to a sparkling 2012! SALT MAGAZINE’S SPARKLING SECOND ISSUE The latest Spring/Summer 2011 magazine celebrates the use of brilliant, precision-cut crystals from SWAROVSKI ELEMENTS in jewelry and fashion, interior design and architecture, and film and stage, brought to life with stories about the surprising variety of collaborations for which Swarovski is renowned. SWAROVSKI ELEMENTS INNOVATIONS FOR SPRING/SUMMER 2012 EVOKE NATURAL BEAUTY AND HAPPINESS Mirroring society’s current concerns, Spring/Summer 2012’s newcomers to the SWAROVSKI ELEMENTS product range speak of a collective quest for personal fulfillment, simplicity and a closer connection with nature. This season, SWAROVSKI ELEMENTS interpret these yearnings in sparkling crystal innovations with a romantic aesthetic: organic shapes that echo the planet’s power and beauty; pared-down, natural materials; and a warm palette of soothing earth tones give inspiration and delight to designers everywhere. “NATURAL HAPPNESS” IS THE SLOGAN FOR SPRING/SUMMER 2012 TRENDS Looking back at past Trend themes – Water in Spring/Summer 2011 and Animals in Autumn/Winter 2011/12 – it is evident that Nature’s rich abundance is a key inspiration for creativity. Spring/Summer 2012 expands this theme with a focus on Earth’s beauty and bounty, an important source of design inspiration for fresh, new looks and gorgeous crystal combinations. MENSWEAR MADE WITH SWAROVSKI ELEMENTS SWAROVSKI ELEMENTS Men´s Club makes it Dazzling Debut. At long last, men are allowed to shine! Thanks to a trailblazing collaboration between SWAROVSKI ELEMENTS and 16 top designers, all of them pillars of the classical couture tradition, menswear is in the grip of a glittering transformation. With a brief to create an outfit or accessory incorporating SWAROVSKI ELEMENTS in a way that most eloquently expressed their artistic vision, what emerged was extraordinary. View Video View Vouge L´Uomo Supplement MODERNITY MEETS TRADITION IN CRYSTAL-EMBELLISHED KOREAN HANBOCK Reflecting the long-established practice of collaborating with leading designers all over the world, SWAROVSKI ELEMENTS is delighted to announce a new partnership with Korea’s top design talent. For the first time, they will be incorporating sparkling SWAROVSKI ELEMENTS in their designs for Hanbok (Korea’s traditional dress), including Hanbock wedding gowns and lifestyle accessories. FASHION MEETS TRADITION IN LONDON The SWAROVSKI CRYSTALLIZED concept store in London was transformed in a luxurious atmosphere from 1001 nights. The Jawaher exhibition was launched in Dubai and shows how traditional clothing and fashion meet thanks to SWAROVSKI ELEMENTS. The most influential Middle Eastern and South East Asia designers presented their abaya and jalabiya designs embellished with SWAROVSKI ELEMENTS in a glamouros fashion show. Following the opening, the Jawaher exhibition was on display from 20th October - 1st November in London and reflected the enduring partnership between the Middle East´s and South East Asias´s top designers and SWAROVSKI ELEMENTS. SAKS FIFTH AVENUE IN RIYADH (21 DEC– 21 FEB) To mark its ninth anniversary of trading, the famous Kingdom Center, Saks Fifth Avenue (Saudi Arabia’s prestigious shopping mall in Riyadh) is partnering with SWAROVSKI ELEMENTS between 21 December and 21 February to delight their customers with glittering displays and special Visual Merchandising. FAIRS & EVENTS 8–10 February: MODAMONT, Paris 15–17 February: MODA IN, Milan 25 February –1 March: BANGKOK GEMS & JEWELRY FAIR, Bangkok

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